What is Web 2.0?

Based on your reading and viewing of these definitions, try to summarise in your own words what you think Web 2.0 is.

Web 2.0 is the ability to interact online using the technology available. Social networking sites allow interpersonal contact between individuals, web services allow companies to interact with each other to provide a more streamlined experience for customers and software applications allow items that have been downloaded from the Internet to be read easily from different types of computers.

Individuals are able to use social networking sites such as Facebook, and blogging sites to create online content. Social media sites such as video hosts Kaltura and Youtube and photo sharing site Flickr allow content to be shared.

The Internet also makes it possible for companies to interact with each other to provide a service for customers. Customers are able to browse items for sale on eBay and when purchasing use PayPal as a safe secure way to pay for items.

Software is downloadable from the Internet and provides a service allowing files to be accessed and to be shared with others. Google Docs offers word processing, spreadsheet and presentation software, Zoho is Microsoft compatible.

Web 2.0 has made it possible for more immediate interaction between people, organisations and businesses providing an element of transparency. Having an online presence has become necessary for companies as they adapt to a new way of interacting with their customers.



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